National Launch Kera-Liso by Elvive

At Muchnik.co we worked for the creative production of the launching campaign of the new line of products Kera-Liso by Elvive. The launches took place in Buenos Aires, Rosario, Cordoba and Mendoza. In each city we organized a cocktail and an institutional presentation following a technological premise. The artistic content was given by an improvisational acting troupe. The Buenos Aires event has also been hosted by Ale Lacroix, had an acoustic show by Loli Molina and had the participation of celebrities with Agustina Cordova and Jenny Williams as examples of different consumer profiles.

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